Lu & La Agency Partners with 2026 La Ofrenda Festival as Small Business Ofrenda Sponsor
Gilroy, CA — Lu & La Agency, a boutique creative and strategic marketing agency, proudly announces its participation as an official Small Business Ofrenda Sponsor for the 2026 La Ofrenda Festival. Celebrating community, heritage, and artistic expression, this annual cultural gathering brings together local families, artists, and entrepreneurs to honor Día de los Muertos traditions.
As a Small Business Ofrenda Sponsor, Lu & La Agency will host a dedicated ofrenda (altar) at the festival, honoring ancestors and community leaders who have paved the way for local entrepreneurship and creative expression. The installation will feature traditional elements, including marigolds, papel picado, and personalized tributes crafted in collaboration with local community members.
"Día de los Muertos is a sacred time for reflection, gratitude, and community connection," said the leadership team at Lu & La Agency. "Sponsoring an ofrenda at the La Ofrenda Festival allows us to give back to the vibrant community that nurtures us, while celebrating the roots and stories that inspire our work every day."
The La Ofrenda Festival serves as a cultural beacon, bringing thousands of visitors together for live music, traditional dance performances, artisan markets, and interactive art installations. Lu & La Agency invites festival attendees to visit their altar to pay tribute, share stories, and learn more about the creative initiatives supporting local small businesses.
Event Details:
Event: 2026 La Ofrenda Festival
Location: Downtown Gilroy, CA
Date: October 24, 2026
Admission: Free and open to the public
To learn more about the festival, visit the official event page. For more information about Lu & La Agency and its community partnerships, visit landlagency.com or follow along on social media.
About Lu & La Agency
Lu & La Agency is a full-service creative agency specializing in brand strategy, storytelling, digital marketing, and community-driven campaigns. Built on a passion for authenticity and cultural connection, Lu & La Agency helps small businesses and organizations elevate their brand presence while staying rooted in their heritage.
About La Ofrenda Festival
Established in 2023, La Ofrenda Festival, Gilroy’s Dia de Muertos Festival & Wellness Fair honors, celebrates and preserves Latine and Indigenous traditions, securing our cultural legacy in South County. Through our multi-generational celebration and growing year-round programming at Casa de Cultura y Arte, we aim to bridge the gap between arts, culture and wellness.
Media Contact:
Janeah Lucero
Lu & La Agency
(408) 430-7754